This is not an exhaustive list but you might get exhausted reading it if it were. So here’s the high notes of what our team can help you with:
The High-Level [ Vision ] + Foundation
What will we do? What are we trying to accomplish? This is the discussion around your business goals, objectives and how a great marketing and branding strategy can sweetly support that.
RESEARCH
Use research to get a pulse on your target audience. Think you know what they know? Maybe you don’t! Sometimes it’s good to do a gut-check and see what’s really going on out there.
- Focus Groups
- Simple Customer Surveys
- Customer Interviews
STRATEGY
Use your data to inform your business goals and objectives for the year, next 3 years, next 5, etc. Your marketing goals should line right up with your business ones.
- Marketing Consulting
- Branding Consulting
- Personal Branding
- Event Planning
- Merger & Acquisition Work
- Marketing, Branding
- Communications, Internal Communications
- Messaging Architecture
- Brand Identity
- Logo Design
Tactics & Measurement
These are the brass tacks. This is how things get done.
Digital Tactics
Website Work: Website Design / Development, Website Content, Website Refresh, eCommerce Site Development, Landing Pages |
Social Media Services: Set-up, Management, Ads, Engagement | eBlast Communications (i.e. HTML e-mails): Company Newsletters, eBlast Templates, Announcements, Promotions |
| LIVE Video Services: Facebook Live, Instagram Live, Periscope | Blog Post: We listen to you, write up your blog post, prepare it for posting and deploy it after your review. | Stationery: Letterhead, Business Cards, Envelopes |
| PowerPoint Presentations | Google Analytics | App Branding |
| SEO Services | Digital Advertising: Social Media, Google AdWords, PPC (Pay-Per-Click Advertising) | Podcasting |
| Webinar Development | eBooks |
Traditional Tactics
Photography Services: Photo Shoots, Headshots, Social Media Photo Shoots |
Literature Development / Refresh: Brochures, Flyers, Capability Statements, Direct Mail | Videography Services: Company Videos, Personal Branding Videos, Explainer Videos, Animations |
| The Big Boys: Billboards, Signage, Banners, Pull-Up Banners, Vehicle Wraps | Internal Communications | Event Branding |
| Promotional Items: Personalized Clothing, Uniforms, Mugs, Pens, etc. | Personal Branding | Book Promotions |
| Tradeshow Booth Design | PR Services | |
| TV, Radio, Print Ads |
A few extras…
Oh yes, there are indeed a few extras here. Largely coaching and workshops. Want your group, sales team, class, C-Suite, etc. to learn something? Start here.
Coaching Services & Workshops
| Networking Coaching | Social Media Lessons & Workshops | Marketing Workshops |
| Branding Workshops | Writing & Author Workshops | Personal Branding Workshops |
| Etiquette Workshops |
Clientele
We lean B2B but we’ve got our fair share of B2C firms too. ADS Clientele includes: Architecture Firms, Authors, Law Firms, Staffing Firms (IT, Legal, Agricultural, Light Industrial), Colleges & Universities, Political Candidates, Bespoke / Tailored Clothing Companies, App Development Companies, Project Management Consultancies, Manufacturers, Interior Design Firms, Realtors, Trainers, Coaches, Non-Profits